Marketing Officer – K.I.N.D.

November 6, 2024
Urgent

Job Description

Kids in Need of Direction (KIND) is looking for Marketing Officer 

Required Qualifications

1. Minimum of an Associate Degree in marketing, communications, project management or a

related field.

2. Experience in a marketing role, preferably in a similar industry.

3. Demonstrated success in developing and implementing marketing strategies and campaigns.

4. Proficiency in using marketing software and tools, such as CRM systems and email

marketing platforms.

5. Familiarity with digital marketing trends and best practices.

6. Excellent computer skills, including knowledge of Microsoft Office Suite.

7. Professional certification in event management or related field is a plus.

8. Excellent written and verbal communication skills.

Required Skills

1. Strong analytical and strategic thinking abilities.

2. Excellent written and verbal communication skills, with the ability to create persuasive and

engaging marketing materials.

3. Proficiency in digital marketing tools and platforms, such as Google Analytics, social media

management tools, and email marketing software.

4. Experience in managing social media platforms and developing social media campaigns.

5. Project management skills would be an asset to meet deadlines, and work effectively under

pressure.

6. Creativity and innovation, with the ability to think outside the box and develop unique

marketing ideas.

7. Strong attention to detail and organizational skills, with the ability to multitask and manage

multiple marketing campaigns simultaneously.

Responsibilities

1. Develop and implement comprehensive marketing strategies to promote the company's

programmes and services.

2. Conduct research to identify trends, and use the findings to refine marketing strategies.

3. Create and execute marketing campaigns across various channels, such as online advertising,

social media, email marketing, and print media.

4. Monitor and analyze the performance of marketing campaigns and make necessary

adjustments to optimize results.

5. Collaborate with the team to develop compelling marketing materials, including website

content, brochures, videos, and social media posts.

6. Support the company's online presence and social media management.

7. Coordinate and attend promotional events, trade shows, and exhibitions to represent the

organisation and promote its programmes and services.

8. Build and maintain relationships with key stakeholders, such as customers, suppliers, and

industry influencers, through effective communication and networking.

9. Stay updated on the latest marketing trends, tools and techniques, and continuously seek

opportunities for innovation and improvement.

10. Prepare reports and presentations to communicate marketing strategies, performance, and

recommendations to the management team.